Case study · Wellness ecommerce · Christchurch

Shakti Mat: 6+ custom connectors, one Claude across six stores

Shakti Mat, a Christchurch wellness ecommerce brand selling acupressure mats in six markets, now answers questions across its stores, inboxes, files and systems from one Claude chat, after we connected Google Drive, Gmail, Google Calendar and Slack and built six custom read-only connectors in under four weeks.

Shakti Mat
Client
Shakti Mat
Industry
Wellness ecommerce, six markets
Location
Christchurch, New Zealand
What we did
Claude setup, leadership training, built-in connectors plus six custom read-only ones

In numbers

  • 0bugs in the team's connector feedback log
  • <4 wksfrom accepted proposal to org-wide rollout
  • 6storefronts compared in a single Claude answer
  • 6+custom read-only connectors built

The short version

  • Shakti Mat runs six Shopify storefronts plus separate tools for finance, stock, email and brand assets, and Claude's built-in connectors could only reach one store or account at a time.
  • We set up Shakti's Claude org read-only, connected Google Drive, Gmail, Google Calendar and Slack, trained the leadership team in a three-hour workshop and built six custom connectors that staff install themselves.
  • The team now serves itself: nearly everyone uses Claude and installs connectors without hand-holding or IT tickets, and the feedback log has zero bugs.

The problem

The answers were stuck in a dozen tools

Shakti runs six Shopify storefronts, with finance in Xero, stock in Unleashed and Inventory Planner, email in Omnisend and brand assets in Playbook.

Claude's built-in connectors reach one store or one account at a time, and half of those systems had no connector at all. Any question across markets meant exports and copy-paste.

And one rule from day one: nothing writes back to a live system, and nobody sees more than they already can.

A woman sitting beside a black Shakti premium acupressure mat

The solution

Six custom connectors filled every gap, all read-only

We set up Shakti's Claude org read-only from day one and trained the leadership team in a three-hour workshop. Then we built a connector for every system the built-in ones couldn't reach, and published them org-wide so staff install them in minutes.

Sales

Shopify

All six storefronts in one connector, so Claude compares markets in a single answer.

Finance

Xero

Read-only reporting across the business's Xero organisations.

Stock

Unleashed

Stock on hand, warehouses and orders.

Planning

Inventory Planner

Replenishment, forecasts and purchase orders.

Marketing

Omnisend

Email performance across every brand in one report.

Creative

Playbook

Search the brand asset library in plain English.

Alongside the six custom connectors, Claude is connected to Shakti's Google Drive, Gmail, Google Calendar and Slack through the built-in connectors, plus Shopify's own connector and Gorgias for customer support. Where a good connector already exists, we use it rather than build.

In their words

Blake gets it - prompt, professional, knows his stuff. He took us through the easy set ups and built custom connectors and processors for our more niche requirements. Quick, fun and already changing the way we work.

Jonathan HeslopCo-Founder, Shakti Mat

One plain-English question, answered across six stores

Each person connects with their own access, so Claude only sees what they could already see. The connectors fetch, Claude pulls it together, and the team makes the call.

  1. Someone asks ClaudeIn plain English
  2. Connector fetchesRead-only, with their own access
  3. Claude answersAcross stores, systems and markets
  4. The team decidesPeople make the call
Claude comparing a week of sales across six Shopify stores and flagging a missed email campaign
Example with sample data, not Shakti's real numbers.

The result

Zero bugs, and a team that serves itself

A few weeks after rollout, the team was running Claude on its own:

  • Nearly the whole team is on Claude and using it without hand-holding.
  • Zero bugs in the team's feedback log - the connectors just work.
  • Staff install connectors themselves - no IT ticket, no shared logins.
  • People ask Claude across their email, files, calendars and business systems in one chat.
A Shakti Wonderball on its cork stand beside a laptop at a desk

Questions people ask

How long did the Shakti Mat rollout take?

Under four weeks from the accepted proposal to the connectors being published across the whole Claude org. That covered a discovery session on their systems, a three-hour leadership workshop and the connector build.

What did the Shakti team have to do?

The leadership team walked us through their systems and came to one three-hour workshop. After that, each person installs the connectors they need from Claude's settings in a few minutes, using their own access.

Can Claude change anything in Shopify or Xero?

Not by default. Every connector is read-only, and write access can be switched on for a specific connector if the business needs it, with people still approving each change. Each person connects with their own access, so nobody sees more than they already could.

How do we start something similar?

Start with Claude Setup: we map the systems your business runs on, set up your Claude org read-only and train your leadership team. Where Claude's built-in connectors fall short, we build custom ones.

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Last updated 29 September 2026